Teslaism is a 3rd person-racing musical game featuring Elon Musk and his self-driving car/lover and life coach, as they drive towards a shareholder meeting in a post-gamified Berlin landscape. The film takes the newly built Gigafactory in Berlin as a prism to describe the emergence of Teslaism (succeeding Post-Fordism) as an upgrade to the system of production and consumption predicated on advanced storytelling, financial worldbuilding, and imagineering “the look of the future.”